What makes the efforts of marketing so interesting is that it often plays a key role in determining how many people end up seeing your movie. As one of the most powerful entertainment corporations on the planet, one can imagine that Disney would be privy to a nuance like this. Why, then, has the Mouse neglected promotion for Strange World?
There could be multiple answers for this, some of them more malicious than others, but the end result is still a disappointing performance for Disney’s latest animated venture, reportedly making a mere $18.6 million in the five days since its release. With a reported budget as high as $180 million, Strange World is in for the fight of its life—a fight that’s projected to result in a $100 million loss.
from Movie News | Movie Reviews | Movie Trailers https://ift.tt/gWwzvKc
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