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TikTok is testing profile redesigns that make it look like Instagram

Illustration by Alex Castro / The Verge

TikTok is testing a user profile redesign that’s remarkably similar to Instagram. The new profile shifts avatars and follow count to the left, and places more emphasis on user bios. The redesign was first spotted by New York Times reporter Taylor Lorenz.

A TikTok spokesperson confirmed the company was testing a redesign to The Verge: ”We’re always looking for ways to improve the user experience on TikTok. We are currently testing profile designs and functionality to ultimately give users more ways to personalize and engage with their profiles.”

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