Amazon is bringing Alexa and Echo devices to Spain and Italy, months after it announced support for Spanish and Italian languages for its digital voice assistant. You can now preorder devices like the Echo, Echo Plus, Echo Dot, Echo Spot, and Echo Sub in Italy and Spain. They begin shipping next week, the company says.
It’s likely Amazon wanted to wait until Alexa supported those countries’ languages before selling the devices there, as it has in other international markets. In addition to language support, the Echo devices in Italy and Spain are also getting culture-specific updates to better reflect the countries they’re in. For instance, by partnering with local brands, Amazon made its Echo devices capable of suggesting local news...
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